couponing in the holy land

Frugal food shopping for the Anglo Israeli

iPhone apps for the frugal shopper

The iPhone helps people organize, get in touch, stay on schedule, and have fun.  But can it save you money at the grocery store?

Here are some iPhone apps designed to help you save money while food shopping.  They are all free and in Hebrew unless otherwise noted.

  • Marketplace:  When you scan the barcode of any product you can buy at the supermarket, you get the price of that item at Rami Levy, Mega, and Shufersal online (including sales).  If you just purchased the item in a “real” store, you can enter the price you paid and at what store, which is visible to other users.  They just started a blog in the app as well.   Marketplace also has a web site  which allows you to make a shopping cart  of grocery items and compare prices of those items in different supermarkets.
  • Shop Rooster:  This app allows you to find discounts in various stores throughout the country.  They have a section for food, but so far there is nothing listed for grocery items.
  • מה זול יותר (What is cheaper?):  This app allows you to compare two items of different price and weight/volume to each other to see what is cheaper.  If the store you shop at does not list the unit price, this app can help you buy the cheaper item.  In Israel, bigger is not always better- it pays to check.
  • Yellow:  Yellow is the minimarket at Paz gas stations.  You can find their sales and coupons in the app, which has other cute driving-related applications.
  • OnMyWay:  This app shows you all the deals and coupons available close to where you are.  The “Food and Drinks” section only has minimarkets, though.
  • Shufersal:  This app has a couple of useful items.  There is a copy of the latest sales circular, which is generally updated within a reasonable amount of time.  You can connect with your club card to have a shopping list of everything you purchased the last time you were in the store.  From that master list you can add or subtract items as well as mail it.
  • Easy.co.il:  This app doesn’t have coupons but is a very nifty app.  It helps you find anything you need where you are- from the supermarket to the post office to the iriyah to the architect.  It shows the address, phone number, how far away they are, and whether they are open or closed.  It will connect with Google Maps to give you directions as well.
  • טרה (Tara): A cute app that came out for Shavuot, with recipes and shopping lists based on the recipes.  No coupons, however.
  • E Food Check:  For those of us who are not used to E numbers, this is a European system to classify food additives.  In Israel, the law states that the E number and a descriptive term of the additive must be in the list of ingredients.  I don’t know about you, but words like “emulsifier” and “anti-caking agent” are hard enough in English-knowing the Hebrew word isn’t very helpful.  This app allows you enter the number and get the name of the additive and it’s relative safety.  You can also browse the list of E numbers.  This app is in English.
If you have found any other useful apps, please let me know!
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